Inflation erodes purchasing power over time, making dollars in the future worth less than dollars today. Nominal values ignore inflation (raw dollar amounts), while real values account for it (purchasing power). Understanding this distinction prevents false perceptions of wealth growth and enables better financial decisions. A salary that grows 15% over 5 years looks good nominally, but if inflation was 12%, real growth is only 3%.
Nominal value is the face value or stated amount in current dollars, without adjusting for inflation. It's the number you see, but doesn't reflect actual purchasing power changes.
Salary:
House price:
Savings:
Nominal values ignore that prices increase over time. $50k in 2020 could buy more goods and services than $50k in 2025 because of inflation. Comparing nominal values across time periods is like comparing apples to oranges - the "dollar" itself has changed value.
Real value adjusts for inflation to show actual purchasing power. It answers: "How much can this money actually buy compared to a reference period?"
Example: Salary comparison
Nominal:
Real (with 12% cumulative inflation):
Historical NZ inflation:
Cumulative inflation example:
Many workers receive annual pay rises of 2-3%. This feels like progress - more money each year. But if inflation is also 2-3%, you're just keeping pace, not getting ahead.
Scenario 1: Winning (real wage growth)
Scenario 2: Treading water (no real growth)
Scenario 3: Losing (real wage decline)
Nominal increases look good:
But accounting for inflation:
What matters: Real return = Nominal return - Inflation
Shares - appears strong:
Savings account - disappointing:
Term deposit - barely ahead:
$100,000 invested for 20 years:
Nominal perspective (7% return):
Real perspective (7% return, 3% inflation):
Still good growth, but less dramatic than nominal numbers suggest.
Problem: Keeping money in low-interest savings
Property prices often rise dramatically in nominal terms, creating illusion of massive wealth creation. But must account for inflation to see real gains.
Nominal perspective:
Real perspective (accounting for inflation):
Still excellent return, but 175% real vs 380% nominal - quite different stories.
$100,000 invested in 2000, value in 2025:
| Investment | Nominal Value | Real Value (2000 $) | Real Gain |
|---|---|---|---|
| NZ Shares | $675,000 | $386,000 | 286% |
| Auckland Property | $480,000 | $274,000 | 174% |
| Savings (2%) | $149,000 | $85,000 | -15% |
| Cash (no interest) | $100,000 | $57,000 | -43% |
Real terms show actual wealth building. Savings and cash lost purchasing power despite growing or maintaining nominal value.
Background:
Converting 2025 salary to 2020 purchasing power:
Real value from nominal:
Real return:
Future cost accounting for inflation:
Final insight: Inflation-adjusted thinking distinguishes nominal (raw dollars) from real (purchasing power) values. Nominal misleading across time - $50k in 2020 ≠ $50k in 2025 due to inflation. Real values account for this - show actual wealth changes. Wage growth vs inflation: 3% raise with 3% inflation = zero real growth, just keeping pace. Must beat inflation to truly get ahead. Investment returns after inflation: 7% return minus 3% inflation = 4% real return (what matters for wealth building). Savings accounts losing purchasing power if interest < inflation. Property gains in real terms: Auckland house $250k to $1.2M (380% nominal) but after inflation more like 175% real gain - still good but less dramatic. Sarah scenario: salary $60k to $69k (15% nominal) but inflation 21.7% means real salary $56.7k equivalent - actually worse off despite raises. Feels like "I got raises, why am I poorer?" Inflation awareness checklist: compare wages to inflation, calculate real investment returns, adjust property gains for inflation, plan retirement in real terms. Always think purchasing power not dollars - nominal gains can be illusion if inflation higher.
Quiz on Inflation Adjusted Thinking
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